Toddlers will be fascinated and preschoolers will be inspired by this color-matching and creative activity board! Ten reversible picture cards are held in place on a wooden play board when children place the snap caps in the holes. One side of the picture card is in color for matching. The reverse side shows the picture in black and white, allowing the children to create their own patterns and designs. This activity is great for color recognition, sorting, and beginning math skills. Melissa & Doug was started 20 years ago, by a real Melissa and Doug, in the garage of Doug's childhood home, where occupational priorities included not disturbing Doug's parents. The company has grown and moved, but its founders' philosophy remains unchanged: to make each and every customer a happy and permanent member of the Melissa & Doug family.