Click Pin it to share this product on Pinterest! Filled with hypoallergenic down alternative, this cotton-encased, medium-firm pillow is the perfect place to rest your head. Down Etc. is well aware that with all good things, it's not just about what's on top. What's underneath--the foundation--is every bit as critical. Produced to satisfy the needs of the luxury hospitality industry, these hypoallergenic white goose-down comforters, down/feather pillows, and other utility bedding will create a superlative sleep experience.